About the product:
- NOURISHING SEMI-PERMANENT HAIR COLOR WITH SHINE: Our semi-permanent color enhances your natural tone for a revitalized and a refreshed look. With up to 100 percent gray coverage and no ammonia or peroxide.
- REVIVE YOUR COLOR: Relax and color on the same day in one application. Our advanced moisturizers and vital ingredients deliver brilliant and true color. With nourishing shea butter, vitamin E and avocado oil.
- VIBRANT & CONDITIONING HAIR COLOR: We make an array of hair color products from temporary to permanent and fade resistant dyes to reviving colors. With shampoo in, spray and conditioning color options.
- UNIQUE LOOKS: We help people of color celebrate unique looks and styles. With an array of treatments, colors and styling products for all hair types: curly, wavy, natural, relaxed, transitioning and more.